Home / Programs / Marketing

Marketing

BS 4 Years

Program Overview

The BS Marketing program covers consumer behavior, brand management, digital marketing, advertising, and sales management. Students develop creative and analytical skills for modern marketing challenges.

Eligibility Criteria

  • Minimum 45% marks in Matric and Intermediate (or equivalent)
  • Age must be 14 years or above
  • Intermediate in any group

Degree Requirements

  • Matric/O-Level certificate and transcript
  • Intermediate/A-Level certificate and transcript
  • CNIC/B-Form
  • Recent passport-size photograph

Program Structure

The BS Marketing program covers consumer behavior, brand management, digital marketing, advertising, and sales management. Students develop creative and analytical skills for modern marketing challenges.

Fee Structure

Note: Fee structure is subject to change. Please contact the admissions office for the most current fee information.
Fee Type Amount (PKR)
Tuition Fee (Per Credit Hour) 4,600
Registration Fee 3,000
Student Activity Fee 1,500
Total Estimated (4 Years) 585,600

Career Prospects

Graduates can work as Marketing Managers, Brand Managers, Digital Marketing Specialists, Sales Managers, Advertising Executives, Market Research Analysts, and Content Strategists.

Semester-wise Course Breakdown

View the complete study scheme with semester-wise course listing.

View Study Scheme

Ready to Apply?

Apply for Marketing

Start Application